Hosting a real estate buying seminar for new or first-time buyers is a fantastic way to promote your brand, connect with new leads, and provide extra value to your clients. It also is a great way to make sure that first-time buyers understand the process of home buying and have the chance to get answers to their questions so they are more prepared to start the home buying process. And thanks to living streaming you can host a seminar for first-time buyers online without even needing to take on the cost of renting a space or providing refreshments. If you’ve been thinking about hosting an online seminar here are some tips to make it a successful event:
Provide Guides and Notes
If you’re hosting an online event people may not take good notes during the live stream. A nice way to give them some added value and to promote your website is to write up your notes from the seminar and compile them in a first-time home buyer’s guide or another type of document or eBook. Then make that book or the notes available to people who sign up for your email newsletter on your website. During the seminar, you can let the people who are watching know that they can get a copy of all the important information from the event for free through your website when they sign up. You get new leads and new subscribers and they get a handy guide covering all the information from the seminar.
When you start to plan your presentation create slides or notes that will help you organize your topics. Then practice giving your presentation to your family, friends, or colleagues. Read through the presentation a few times and then you will be able to deliver it in a more natural way that flows better than just reading material right off the page. Remember that you need to be looking into the camera the same way you would look at the audience in a live seminar. But you may need to adjust the speed of your presentation to allow for slow Internet connections or other delays.
Promote on Social Media
Make sure that you start promoting your seminar a few weeks before the time you plan to give it. You might want to consider using Facebook ads or Twitter ads to get your seminar information in front of as many people as possible.
Read More : Why You Need To Use Social Media More
Recycle the Video
After you hold the live stream event you can continue using that video to find leads and get new followers. Upload the video to YouTube, to your website, and to your Facebook page. It’s a great way to promote your brand and in the future new home buyers can continue to watch it in order to get valuable information.