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How To Make Your Listings Stand Out Among The Sea of Spring Sales Listings

Once the spring buying season begins home buyers will be inundated with Leduc home listings. After a while, all of those listings will start to look the same to them. If you want to catch the attention of spring home buyers you will have to make your listings stand out so that they really grab the attention of the buyers who are browsing for a new home. According to some of the top selling agents, these are the things that buyers will notice right away in a real estate listing:

Have A Great Photo

Edmonton home listingsWhen home buyers are looking through listing apps they are just skimming for houses that they find attractive. If the photo you’re using as a thumbnail or the main image on the listing isn’t a great one buyers won’t even open the page. The first photo should always be a well-lit shot of the front of the home. The house should look inviting and have great curb appeal. If the home doesn’t have great curb appeal then the first photo should be of one of the best features of the home. Maybe it’s a new kitchen or a spa-like bathroom. Whatever the best feature of the home is that should be your first photo if you don’t have a great photo of the front of the house.

Video Tours Are A Must

Today’s home buyers are sophisticated and used to modern technology. They want to see a video walkthrough of the home and the property before they decide they want to see the home in person. Adding video tours to your online and mobile listings is the best way to convince potential buyers that the home you’re listing could be great for them. Learn how to take good video tours and add them to your listings. It really is worth the effort.

Put The Important Information At The Top

Potential buyers will skim over the information in the listing looking for the important information. So put that information front and center at the top of the listing. Don’t get bogged down in words trying to pitch the house to them. Just give them the facts. Include the square footage, information about the nearest schools, and any selling points like a new roof, renovated kitchen, or bonus rooms. You can go into more detail further down in the listing. But if you want to get the buyer’s attention give them all the information they really want to know at the top of the listing. If they’re interested they will keep reading. If not, then they weren’t the right buyer for that home and burying that information lower in the listing won’t grab their attention anyway. 

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Data is deemed reliable but is not guaranteed accurate by the REALTORS® Association of Edmonton.